Annual report design designers - Webstream PR

Annual Report Design Cover
The cover design should reflect the company image. It might incorporate corporate colors and logo. It may include images suggestive of the past year (new product introductions, for example). As a minimum the cover should usually contain basic indentifying information:
Name of Company or Organization
Year of the Annual Report
Date of Annual Report

 

While the company or organization supplies the content, the designer (in collaboration with the client) is responsible for arranging the content and creating an attractive, readable annual report. As with other types of multipage documents, the page composition of an annual report may incorporate some or all of the five types of visual signposts: artwork, titles, paragraph emphasis, character emphasis, and explicit navigation elements.

The most creative aspects on an annual report, for a designer, are the cover and narrative sections. But the financial section should also continue the same visual theme -- and it's often the most critical part of the report in the eyes of stockholders, investors, and financial analysts. For publically traded companies and non-profit organizations some elements are required such as Auditor's report and financial statements.

 

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